krainaksiazek hosting the olympic games 30349984

- znaleziono 6 produktów w 3 sklepach

354,48 zł

Hosting the Olympic Games Taylor & Francis Ltd

Książki / Literatura obcojęzyczna

Hosting the Olympic Games reveals the true costs involved for the cities that hold these large-scale sporting events. It uncovers the financing of the Games, reviewing existing studies to evaluate the costs and benefits, and draws on case study

Sklep: Libristo.pl

Economics of Staging the Olympics - 2873901721

622,91 zł

Economics of Staging the Olympics Edward Elgar Publishing Ltd

Książki / Literatura obcojęzyczna

The Olympic Games is a unique event centering global interest on its host city. The financing of the Games has changed dramatically since Munich (1972) and economic interests and effects are increasingly paramount. It is therefore an anomaly that accurate economic analysis and comparison is not readily available. This is the most detailed study on the economic implications of recent and future Olympic Games over four decades. Holger Preuss analyses the most important issues surrounding the hosting of the Olympics, and its wider economic effects, including: financial gigantism of the Olympic Games; commercialisation and its control; problems associated with achieving the Olympic requirements and standards; the economic legacy of Olympic Games; the feasibility of developing countries staging future Olympic Games; detailed post Olympic analysis of financial figures; conclusions on the economic related achievements of respective Organising Committees.

Sklep: Libristo.pl

304,54 zł

Watching the Olympics Taylor & Francis Ltd

Książki / Literatura obcojęzyczna

Global sporting events involve the creation, management and mediation of cultural meanings for consumption by massive media audiences. The apotheosis of this cultural form is the Olympic Games. This challenging and provocative new book explores the Olympic spectacle, from the the multi-media bidding process and the branding and imaging of the Games to security, surveillance and control of the Olympic product across all of its levels. The book argues that the process of commercialisation, directed by the IOC itself, has enabled audiences to interpret its traditional objects in non-reverential ways and to develop oppositional interpretations of Olympism. The Olympics have become multi-voiced and many themed, and the spectacle of the contemporary Games raises important questions about institutionalisation, the doctrine of individualism, the advance of market capitalism, performance, consumption and the consolidation of global society. With particular focus on the London Games in 2012, the book casts a critical eye over the bidding process, Olympic finance, promises of legacy and development, and the consequences of hosting the Games for the civil rights and liberties of those living in their shadow. No other book has ever offered closer scrutiny of the inner workings of Olympisms political and economic network, and therefore this book is indispensible reading for any student or researcher with an interest in the Olympics, the cultural, political and economic impact of sport, or sporting mega-events.

Sklep: Libristo.pl

279,97 zł

Barcelona 92 Springer Verlag, Singapore

Książki / Literatura obcojęzyczna

Barcelona 92: A Legacy Case Study examines the effects of the organisation of Barcelona's Olympic Games in 1992. Divided into five compelling chapters, the authors discuss issues concerning the definition of legacy, whilst also presenting new models of legacy management and measurement methods, and providing an in-depth examination of sporting, economic and social dimensions. This book offers the most significant studies and research on the 92 Olympics to date, presenting cutting-edge proposals for comparing different Olympic hosting cities into the future.

Sklep: Libristo.pl

28,64 zł

Outstanding Olympics OXFORD

SĹowniki i encyklopedie / Encyklopedia

The Olympics is with us at all times, with its build up, with vast coverage given to the competitors in over 30 different winter and summer sports looking to make the Olympic team and qualify, and with significant and substantial media time given to Olympians and the Games throughout all years of the four year cycle. The mere announcement of the winners of the hosting of the 2012 Olympics drew globally, the 10th largest TV audience of 2005 in the world - an estimated 900 million.

Sklep: Literacka.pl