122,09 zł

Business Plans For Dummies 3e John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

This is your one-stop guide to creating a winning business plan from scratch. Whether you're starting a new business or growing an established one, you'll need a solid business plan to get you where you want to go. Revised for today's rocky economic climate, this edition of the UK's bestselling business plan guide gives you what you need to map out your business strategy and stay on course including a complete sample plan that you can easily adapt for your business!This title helps to: chart your course assess the current state of your business and where you'd like to take it, and establish clear, achievable objectives; get to know your customers learn the latest techniques for getting a better idea of who your customers are and what they want; scope out the competition find out who your competitors are and what it'll take to get your share of the market pie (and theirs); sort out your finances construct a value chain, examine your cash flow and calculate a sensible budget; enter the Dragons' Den convince bankers, investors, venture capitalists and other funding sources your business is a good investment; and, read the tea leaves learn to decipher changing cultural, political and technological trends and to alter your strategies as needed. Open the book and find: tips on developing a sure-fire business strategy; how to set realistic objectives; forecasting and budgeting strategies; keys to writing a motivational mission statement; how to decipher the latest consumer trends; advice on building your brand and brand loyalty; tips for seeing and seizing opportunities before the competition; and, ways to adapt your plan to economic change.Learn to: prepare a watertight business strategy; assess the marketplace; and, devise a sensible forecast and budget.

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72,49 zł

Business Plans For Dummies

Książki Obcojęzyczne>Angielskie>Economics, finance, business & management>Business & management>Strategy

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Sklep: Gigant.pl

119,99 zł

Business Plans Kit For Dummies

Książki Obcojęzyczne>Angielskie>Economics, finance, business & management>Business & management>Strategy

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Sklep: Gigant.pl

109,73 zł

Starting a Business All-in-One For Dummies, 3rd Ed ition John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

All the essential information in one placeStarting a Business All-in-One For Dummies, 3rd Edition is a treasure trove of useful information for new and would-be business owners. With content compiled from over ten best-selling For Dummies books, this guide will help with every part of starting your own business--from legal considerations to business plans, bookkeeping, and beyond. Whether you want to open a franchise, turn your crafting hobby into a money-maker, or kick off the next megahit startup, everything you need can be found inside this easy-to-use guide. This book covers the foundations of accounting, marketing, hiring, and achieving success in the first year of business in any industry. You'll find toolkits for doing all the paperwork, plus expert tips for how to make it work, even when the going is rough.* Access six books in one, covering the whole process of starting and running a new business* Learn how to easily jump the hurdles that many new business owners face* Tackle taxes, determine the best business model for you, and create a solid plan* Keep the engine running with marketing tips, accounting ideas, and the basics on how to be a managerThis book is perfect for any new or veteran entrepreneur looking to build a business from the ground up.

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84,91 zł

Accounting For Dummies, 7th Edition John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

Demystify your financial statements and figure out what your accountant is talking about with this straightforward roadmap to the world of accountingFew skills are as useful as a basic understanding of accounting language. And with the right resources, learning the language of business can be intuitive, empowering, and fun.Accounting For Dummies is the perfect place to start, whether you're operating a small business, just need help managing the family budget, or you're a rising star in corporate America. It's a financial blueprint for the everyday person, easy-to-understand, and full of practical advice.You'll learn the basic ABC's of accounting, how to read and understand financial statements, create best in class budgets & forecasts, craft profitable business plans, take control of your own finances, gain insight on how companies get money from investors and banks, and avoid common money mistakes that trip up even the best of us. You'll also find out how to:* Diagnose the financial health of your business and make a realistic plan to grow your company* Improve your own or your family's money situation with sound financial planning and understanding* Understand each of the three basic financial statements and what they say about a company's past, present, and future* Enhance your knowledge of how accounting functions and operates in today's digital age and cloud-based worldAs a useful tool for business or as a guide to your personal finances, nothing compares to accounting mastery. And once you've nailed the basics, you'll wonder how you ever lived without this universal and beautiful language.

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125,91 zł

Strategic Planning Kit For Dummies, 2nd Edition John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

Think and act strategically every time In today's business environment, strategic planning stresses the importance of making decisions that will ensure an organization's ability to successfully respond to changes in the environment and plan for sustainable viability. Providing practical, field-tested techniques and a complete 6-phase plan, Strategic Planning Kit For Dummies shows you how to make strategy a habit for all organizations, no matter the size, type, or resource constraints. Strategic Planning Kit For Dummies is for companies of all types and sizes looking to build and sustain a competitive edge, set up an ongoing process for market assessment and trend analysis, and develop a vision for future growth. This revised edition includes: new and updated content on planning for both the short and the long-term; crucial information on succession planning; help preparing for the unexpected using scenario planning and agile strategy; strategies for implementing change and integrating strategic plans successfully by involving all staff members; and more.The supplementary CD lays out a comprehensive, 6-phase, step-by-step program, complete with downloadable spreadsheets, charts, checklists, video links, and more Provides value for any business or entrepreneur looking to improve efficiency, focus, and competitive edge Includes practical, field-tested techniques Strategic Planning Kit For Dummies gives today's business owners and upper-level management the tools and information they need to think and act strategically in order to more effectively weather current economic storms while planning for future growth.

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84,91 zł

Personal Branding For Dummies 2e John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

The simple guide to managing your personal brand, a vital element of success in the professional world Personal Branding For Dummies, 2 nd Edition, is your guide to creating and maintaining a personal trademark by equating self-impression with other people's perceptions. This updated edition includes new information on expanding your brand through social media, online job boards, and communities, using the tried and true methods that are the foundation of personal branding. Marketing your skills and personality, and showing the rest of the world who you are, gives you a competitive edge. Whether you're looking for your first job, considering changing careers, or just want to be more viable and successful in your current career, this guide provides the step-by-step information you need to develop your personal brand. Distinguishing yourself from the competition is important in any facet of business, and the rise of personal branding has evolved specifically to help candidates stand out from the global talent pool. Establishing a professional presence with a clear and concise image, reputation, and status is a must, whether you're a new grad or an accomplished executive.Personal marketing has never been more important, and your personal brand should communicate the best you have to offer. Personal Branding For Dummies, 2 nd Edition, leads you step by step through the self-branding process. Includes information on how to know the "real" you Explains how to develop a target market positioning statement Helps you make plans for your personal brand communications Instructs you with ways to make your mark on your brand environment The book also discusses continued brand building, demonstrating your brand, and the 10 things that can sink your brand. A personal brand is more than just a business card and a resume. It should be exquisitely crafted to capture exactly the image you wish to project. Personal Branding For Dummies, 2 nd Edition provides the information, tips, tricks, and techniques you need to do it right.

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76,57 zł

Neuromarketing For Dummies John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

Learn how to use neuromarketing and understand the science behind it Neuromarketing is a controversial new field where researchers study consumers' brain responses to advertising and media. Neuromarketing and the brain sciences behind it provide new ways to look at the age-old question: why do consumers buy? Neuromarketing For Dummies goes beyond the hype to explain the latest findings in this growing and often misunderstood field, and shows business owners and marketers how neuromarketing really works and how they can use it to their advantage. You'll get a firm grasp on neuromarketing theory and how it is impacting research in advertising, in-store and online shopping, product and package design, and much more.Topics include: How neuromarketing works Insights from the latest neuromarketing research How to apply neuromarketing strategies to any level of advertising or marketing, on any budget Practical techniques to help your customers develop bonds with your products and services The ethics of neuromarketing Neuromarketing for Dummies demystifies the topic for business owners, students, and marketers and offers practical ways it can be incorporated into your existing marketing plans.

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109,13 zł

Employee Engagement For Dummies John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

The easy way to boost employee engagement Today more than ever, companies and leaders need a road map to help them boost employee engagement levels. Employee Engagement For Dummies helps employers implement the necessary plans to create and sustain an engaging culture, allowing them to attract and retain the best people while boosting their productivity and creativity. Employee Engagement For Dummies helps you foster employee engagement, a concept that furthers an organization's interests through ensuring that employees remain involved in, committed to, and fulfilled by their work. It covers: practical steps to boost employee engagement with your company or team; how to engage different generations of employees; the keys to reduce voluntary employee turnover; practical tools to help retain and engage your employees; processes that will boost employee retention and productivity; hiring the best fits from the start; and much more.Helps you recognize and understand the impact of positive employee engagement Helps you attract and retain the best employees Employee Engagement For Dummies is for business leaders at all levels who are looking to better engage their employees and increase morale and productivity.

Sklep: Libristo.pl

128,42 zł

IT Disaster Recovery Planning For Dummies John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

Focuses on the disaster recovery plans and processes and the technology supporting business continuity.

Sklep: Libristo.pl

126,21 zł

Woodworking For Dummies, 2nd Edition John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

Make stunning furniture, shelves, and more, with this easy guideWoodworking For Dummies gives aspiring woodworkers step-by-step instructions for creating successful woodworking projects. Set your sights on creating beautiful wooden pieces, with your own two hands. Woodworking is a fun and fascinating hobby, and you'll love developing your skills and enjoying the satisfaction of craftsmanship. This book explains, in simple terms, the basic tools you'll need, the different types of wood you can work with, and the process of creating plans for a successful project. Start sawing, sanding, joining, and finishing wood projects you can be proud of. One-of-a-kind, handmade woodcrafts are excellent as additions to your home and gifts for others, and you can even start a small business selling your handiwork. This For Dummies primer makes this cool activity accessible to anyone.* Start a new hobby, work with your hands, and see your visions come to life* Learn about classic and cutting-edge woodworking tools* Differentiate between the different kinds of wood and select the right materials for your project* Become a woodworker with easy-to-use photos and instructionsEven if you've never picked up a saw before, this For Dummies guide will help you get started--and it's a great reference and refresher for those who already know what they're doing, too.

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Sklepy zlokalizowane w miastach: Warszawa, Kraków, Łódź, Wrocław, Poznań, Gdańsk, Szczecin, Bydgoszcz, Lublin, Katowice

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