Essentials Of Marketing Research

Książki Obcojęzyczne>Angielskie>Economics, finance, business & management>Business & management>Sales & marketing>Market research

0x014ce81400000000

Sklep: Gigant.pl

Studyguide For Marketing Research Essentials By Gates, Mcdaniel & , Isbn 9780471448457

Książki Obcojęzyczne>Angielskie>Literature & literary studies>Literature: history & criticism>Literary studies: generalKsiążki Obcojęzyczn...

0x015b3ed400000000

Sklep: Gigant.pl

Essentials Of Marketing Research

Książki Obcojęzyczne>Angielskie>Economics, finance, business & management>Business & management>Sales & marketing>Market research

0x01506b1b00000000

Sklep: Gigant.pl

Essentials of Marketing Research

Książki

Sklep: KrainaKsiazek.pl

Essentials Of Marketing Research

Książki Obcojęzyczne>Angielskie>Economics, finance, business & management>Business & management>Sales & marketing>Market research

0x00d2f49b00000000

Sklep: Gigant.pl

Studyguide for Marketing Research Essentials by Gates, McDaniel &, ISBN 9780471448457 Cram101

Książki / Literatura obcojęzyczna

Never HIGHLIGHT a Book Again! Includes all testable terms, concepts, persons, places, and events. Cram101 Just the FACTS101 studyguides gives all of the outlines, highlights, and quizzes for your textbook with optional online comprehensive practice tests. Only Cram101 is Textbook Specific. Accompanies: 9780471448457. This item is printed on demand.

Sklep: Libristo.pl

Marketing Research Essential South-West Thomson Learning

Biznes

When it comes to putting you on the frontlines of the marketing research industry, McDaniel and Gates stand out from the crowd. These authors deliver the hottest trends, insights, and advances in the field, with a focus on how marketing research is practiced today. Based on their successful "Marketing Research, 6th Edition", this paperback text offers the same user oriented, real world focus, and cutting edge content in a more streamlined format. The authors are wired to the marketing research industry. Unlike many other marketing research texts, "Marketing Research Essentials" provides a real world view of the field from authors who are industry insiders. Together, they bring more than 40 years of marketing research experience to this edition. There is a strong focus on how to use research: McDaniel and Gates focus on using and analyzing market research results, rather than actually doing the market research. It presents a real world perspective: Throughout the text, the authors inject a healthy dose of reality into the discussion, including intriguing examples of how real companies use marketing research and war stories from the frontlines of the field.There are new learning tools that put you in the know: new chapter opening Visual Checklists and chapter ending Visual Summaries help reinforce your understanding of the material. It includes the student version of SPSS 13: In addition, new SPSS exercises at the end of the quantitative chapters give you hands on experience.

Sklep: Albertus.pl

Essentials of Health Care Marketing Jones & Bartlett Publisher

Medycyna > English Division

In this text your students will receive a complete curriculum of marketing management tools and techniques. Filled with examples from a wide array of health care providers, health systems, HMOs, physician-hospital organizations, and more, Essentials of Health Care Marketing covers market research, strategy, and the strategic marketing process. Each chapter is complete with objectives, study questions, and charts.

Sklep: Ksiazki-medyczne.eu

Business Essentials Marketing Intelligence And Planning

Książki Obcojęzyczne>Angielskie>Economics, finance, business & management>Business & management>Sales & marketing>Market researchKsiążk...

0x001a2d8200000000

Sklep: Gigant.pl

E-Business Essentials Springer, Berlin

Książki / Literatura obcojęzyczna

This textbook presents comprehensive treatment of the e-business environment and the tools and strategies necessary for success in the digital realm. The author covers a wide range of e-business-related topics, such as e-environment, e-business security, billing and payment systems, supply chain management, digital marketing, customer relationship management, business intelligence, e-business adoption, change management, performance measurement, legal, and regulatory. The book focuses on the ethical and legal issues of e-business and offers practical advice for establishing and maintaining successful e-business operations. The book also discusses the challenges of keeping up with swiftly evolving technology and the ever-changing internet landscape, including online transactions, data security, and administration. The author seeks to advance e-business research and practice by providing a comprehensive and up-to-date overview of the field. The author includes case studies that span various industries and companies, from small startups to large corporations, providing readers with a diverse and practical perspective on e-business.

Sklep: Libristo.pl

Designing with Plastics and Composites: A Handbook Springer-Verlag New York Inc.

Książki / Literatura obcojęzyczna

For some time there has been a strong need in the plastic and related industries for a detailed, practical book on designing with plastics and composites (reinforced plastics). This one-source book meets this criterion by clearly explaining all aspects of designing with plastics, as can be seen from the Table of Contents and Index. It provides information on what is ahead as well as today's technology. It explains how to interrelate the process of meeting design performance requirements with that of selecting the proper plastic and manufacturing process to make a product at the lowest cost. This book has been prepared with an awareness that its usefulness will depend greatly upon its simplicity. The overall guiding premise has therefore been to provide all essential information. Each chapter is organized to best present a methodology for designing with plastics and composites. of industrial designers, whether in engineering This book will prove useful to all types or involved in products, molds, dies or equipment, and to people in new-product ventures, research and development, marketing, purchasing, and management who are involved with such different products as appliances, the building industry, autos, boats, electronics, furniture, medical, recreation, space vehicles, and others. In this handbook the basic essentials of the properties and processing behaviors of plastics are presented in a single source intended to be one the user will want to keep within easy reach.

Sklep: Libristo.pl

Commercial Due Diligence Taylor & Francis Ltd

Książki / Literatura obcojęzyczna

"Commercial Due Diligence" (CDD) is about telling the difference between superior businesses and poor businesses, which is why this book is a mixture of business strategy, marketing analysis and market research. However CDD is not about the bland application of analytical techniques, its about understanding how businesses and markets work, and what is really important for profits and growth. "Commercial Due Diligence" is written by someone with over twenty-five years experience of practical strategic analysis, who nonetheless has a strong academic grounding. For the first time here is a book that deals with the essentials of strategic analysis with the practitioners eye. If you are in the business of formulating company strategy and you want to see how to apply the theories, and understand in practical terms what works, when and what can go wrong, this is the book for you.

Sklep: Libristo.pl

How Business Works Dorling Kindersley Ltd

Książki / Literatura obcojęzyczna

Learn the essentials of business, finance, and company management with this unique graphic guide from DK! If you're perplexed by profit margins, confused by cash flow, or baffled by balance sheets, all your questions and many more are answered in this indispensable business book. Get to grips with how companies work, from research and development, to sales and marketing, and production and distribution. Eye-catching visual aids give a helpful representation of each and every aspect of business, while complex subjects are broken down into concise explanations, expressed in easy-to-understand language. Crammed with essential terms and key concepts, How Business Works is perfect for anyone looking to take their business to the next level, or those learning the ropes from the ground to the top.Within this one-stop guide you will find:-Hundreds of colorful images and engaging graphics-Demystifying explanations of complex theories and financial jargon -Up-to-date guidance on remote and flexible business strategies -Comprehensive information about international business practice, equipping you with the skills to tackle the global marketplaceWhether you're launching a startup, having trouble managing stakeholder relationships, or simply interested in all things business, you wont find a more comprehensive guide than this! Much more than a standard business management or self help book, How Business Works shows you what other titles only tell you, combining solid reference with no-nonsense advice.Having trouble adjusting to our working from home business culture? This new and improved edition includes the latest tips and techniques to help you stay motivated and achieve the best possible results while working remotely. Reach new heights of personal development!Take your learning to the next level with How Management Works and How to Start Your Own Business - the perfect learning companions to accompany this practical business reference book. Want to stretch your brain even further? Discover DK's extremely successful How ... works series, a curated collection of more than a dozen graphic reference books covering topics from psychology, to technology and music, and many more!

Sklep: Libristo.pl