75,98 zł

How I Raised Myself From Failure to Success in Selling Simon & Schuster

Książki / Literatura obcojęzyczna

Reissue of the helpful and inspiring secrets of developing the style, spirit and techniques of a successful salesperson.

Sklep: Libristo.pl

304,40 zł

Long-Term Secrets to Short-Term Trading Wiley

Literatura anglojęzyczna

Podana cena książki jest orientacyjna, zależy od kilku czynników. Po zakupie obsługa sklepu skontaktuje się, jeśli konieczna będzie dopłata. Review "Larry is the only person I know who can mix systems and rules with confessions of his soul. This book should have universal appeal to not only the trading world but to all who apply themselves to the laws of the universe. This is a study of the self, the markets, and the interfacing of the two." -Linda Raschke, President, LBR Group, Inc., CTA "Larry Williams' contributions to the study of technical analysis are well documented and indisputable. I have learned more from Larry than all other traders combined. His techniques are original, clever, and fresh. The depth and breadth of his knowledge is mind-boggling. I highly recommend it." -Tom DeMark, author of New Market Timing Techniques and The New Science of Technical Analysis "Having known Larry for 25 years, I can truly say that this is his 'magnum opus'; the culmination of a brilliant career; must reading for anyone who trades futures with success as their goal!"-Jake Bernstein, President, MBH Commodity Advisors, Northbrook, Illinois Linda Raschke, President, LBR Group, Inc., CTA "Larry is the only person I know who can mix systems and rules with confessions of his soul. This book should have universal appeal to not only the trading world but to all who apply themselves to the laws of the universe. This is a study of the self, the markets, and the interfacing of the two." Tom DeMark, author of New Market Timing Techniques and The New Science of Technical Analysis "Larry Williams' contributions to the study of technical analysis are well documented and indisputable. I have learned more from Larry than all other traders combined. His techniques are original, clever, and fresh. The depth and breadth of his knowledge is mind-boggling. I highly recommend it." Jake Bernstein, President, MBH Commodity Advisors, Northbrook, Illinois "Having known Larry for 25 years, I can truly say that this is his 'magnum opus'; the culmination of a brilliant career; must reading for anyone who trades futures with success as their goal!" Book Description Sharing his years of experience as a seasoned and successful trader, Williams offers his market wisdom on a wide range of topics, from chaos and speculation to volatility breakouts and profit patterns. With his expert guidance, you'll learn about such fundamentals as how the market moves, what are the three most dominant cycles, when to exit a trade, and how to hold on to winners until the end of your chosen time frame. Along with in-depth analysis of the most effective short-term trading strategies and details on the best theory and implementation of money management, Long-Term Secrets to Short-Term Trading features Williams's winning technical indicators, as well as his thoughts on a broad range of topics. Here is a sampling: - "A short-term trader has one objective; to catch the current trend of the market. That's it. That's all you should try to do!" - "The shorter your time frame of trading the less money you'll make." - "You will never make big money until you learn to hold on to your winners, and the longer you hold the more potential you have for profiteering. . . . It takes time to make money regardless of the activity." - "Wealth is not amassed with just good market calls. It also requires correct money management." - "I think you need to fear the market and fear yourself. . . . Without fear there is no respect, if you do not respect the markets and fear yourself you will become one more dead body on the long trail of commodity market casualties scattered across the land." Filled with invaluable insight, precise rules and formulas, and helpful advice from one of today's most respected market players, this comprehensive and practical resource will serve as the basis for, if not indeed become, your short-term trading "gospel." Book Info Provides the blueprint necessary for sound and profitable short-term trading. Highlights the advantages and disadvantages of what can be a fruitful, yet potentially dangerous venture. DLC:Commodity futures. From the Back Cover "The public thinks speculation is a game of knowing the future, of knowing that which cannot be known. They are wrong. It is a game of developing strategies with winning advantages, of getting the odds on your side, and then working those odds. Here's how I've done just that for the past 35 years.-Larry Williams. Short-term trading is how most traders and would-be traders play the markets. While it offers the greatest financial payoffs, it also presents the greatest challenge, requiring constant attention and vigilance, as well as a very strict plan. Written by Larry Williams, the most recognized and popular technical analyst for the past three decades, this groundbreaking book-his first in almost a decade-provides the blueprint necessary for sound and profitable short-term trading, highlighting the advantages and disadvantages of what can be a fruitful, yet potentially dangerous venture. Sharing his years of experience as a seasoned and successful trader, Williams offers his market wisdom on a wide range of topics, from chaos and speculation to volatility breakouts and profit patterns. With his expert guidance, you'll learn about such fundamentals as how the market moves, what are the three most dominant cycles, when to exit a trade, and how to hold on to winners until the end of your chosen time frame. Along with in-depth analysis of the most effective short-term trading strategies and details on the best theory and implementation of money management, Long-Term Secrets to Short-Term Trading features Williams's winning technical indicators, as well as his thoughts on a broad range of topics. A sampling: - "A short-term trader has one objective; to catch the current trend of the market. That's it. That's all you should try to do!" - "The shorter your time frame of trading the less money you'll make." "You will never make big money until you learn to hold on to your winners, and the longer you hold the more potential you have for profiteering. . . . It takes time to make money regardless of the activity." - "Wealth is not amassed with just good market calls. It also requires correct money management." - "I think you need to fear the market and fear yourself. . . . Without fear there is no respect, if you do not respect the markets and fear yourself you will become one more dead body on the long trail of commodity market casualties scattered across the land." Filled with invaluable insight, precise rules and formulas, and helpful advice from one of today's most respected market players, this comprehensive and practical resource will serve as the basis for, if not indeed become, your short-term trading "gospel." "Having known Larry for 25 years, I can truly say that this is his 'magnum opus'; the culmination of a brilliant career; must reading for anyone who trades futures with success as their goal!-Jake Bernstein, President, MBH Commodity Advisors, Northbrook, Illinois. About the Author LARRY WILLIAMS is a well-known trader, author, newsletter editor, and money manager. He is the all-time top winner of the Robbins World Cup Championship in Futures Trading, taking $10,000 to $1,100,000 in less than twelve months. He has served on the Board of the National Futures Association and twice ran for the U.S. Senate in Montana. Featured in such publications as Barron's, The Wall Street Journal, Forbes, and Fortune, Mr. Williams has been one of the most widely quoted and followed advisors over the past twenty-five years. "Larry is the only person I know who can mix systems and rules with confessions of his soul. This book should have universal appeal to not only the trading world but to all who apply themselves to the laws of the universe. This is a study of the self, the markets, and the interfacing of the two."-Linda Raschke, President, LBR Group, Inc., CTA "LARRY WILLIAMS'S contributions to the study of technical analysis are well documented and indisputable. I have learned more from Larry than all other traders combined. His techniques are original, clever, and fresh. The depth and breadth of his knowledge is mind-boggling. I highly recommend it."-Tom DeMark, President, Market Studies, Inc. Consultants;author, New Market Timing Techniques and The New Science of Technical Analysis.

Sklep: Maklerska.pl

99,76 zł

How Did I Get Here? - The Ascent of an Unlikely CEO John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

The most famous skateboarder ever shares the business secrets to his success! He's the man who put skateboarding on the map. He's the first to land a 900 (two and a half full rotations). He's also among the richest pitchmen in any sport. And, in a sport that's especially youth-oriented, Tony Hawk, a 40-something father of four, still connects with his audience by staying true to who he is. Moving easily between the ramp and the boardroom, Tony currently runs one of the most acclaimed action sports companies, a clothing line, and video game series bearing his name that has sold over $1 billion worldwide, making it the biggest selling action sports game franchise in game history. He has secured endorsement deals with major brands such as McDonalds, Intel, T-Mobile and Kohl's; started the Boom Boom HuckJam action sports tour; and achieved worldwide acclaim from the ESPN X Games. Filled with Tony's typical modesty and humor, How Did I Get Here? tells the amazing story behind Tony Hawk's unprecedented success from skateboarder to CEO, and the secrets behind his lasting appeal. You'll find out how authenticity has served him well in all his achievements.You'll also understand how his story has shaped many of his fundamental values, including his huge desire to win and his strong sense of realism. Get the inside story of Tony Hawk beyond the skateboard as he answers the question: How Did I Get Here?

Sklep: Libristo.pl

100,36 zł

Sales EQ - How Ultra-High Performers Leverage Sales-Specific Emotional Intelligence to Close the Complex Deal John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

The New Psychology of SellingThe sales profession is in the midst of a perfect storm. Buyers have more power--more information, more at stake, and more control over the sales process--than any time in history. Technology is bringing disruptive change at an ever-increasing pace, creating fear and uncertainty that leaves buyers clinging to the status quo. Deteriorating attention spans have made it difficult to get buyers to sit still long enough to "challenge," "teach," "help," give "insight," or sell "value." And a relentless onslaught of "me-too" competitors have made differentiating on the attributes of products, services, or even price more difficult than ever.Legions of salespeople and their leaders are coming face to face with a cold hard truth: what once gave salespeople a competitive edge--controlling the sales process, command of product knowledge, an arsenal of technology, and a great pitch--are no longer guarantees of success. Yet this is where the vast majority of the roughly $20 billion spent each year on sales training goes. It's no wonder many companies are seeing 50 percent or more of their salespeople miss quota.Yet, in this new paradigm, an elite group of top 1 percent sales professionals are crushing it. In our age of technology where information is ubiquitous and buyer attention spans are fleeting, these superstars have learned how to leverage a new psychology of selling--Sales EQ--to keep prospects engaged, create true competitive differentiation, as well as shape and influence buying decisions. These top earners are acutely aware that the experience of buying from them is far more important than products, prices, features, and solutions.In Sales EQ, Jeb Blount takes you on an unprecedented journey into the behaviors, techniques, and secrets of the highest earning salespeople in every industry and field. You'll learn:* How to answer the 5 Most Important Questions in Sales to make it virtually impossible for prospects to say no* How to master 7 People Principles that will give you the power to influence anyone to do almost anything* How to shape and align the 3 Processes of Sales to lock out competitors and shorten the sales cycle* How to Flip the Buyer Script to gain complete control of the sales conversation* How to Disrupt Expectations to pull buyers towards you, direct their attention, and keep them engaged* How to leverage Non-Complementary Behavior to eliminate resistance, conflict, and objections* How to employ the Bridge Technique to gain the micro-commitments and next steps you need to keep your deals from stalling* How to tame Irrational Buyers, shake them out of their comfort zone, and shape the decision making process* How to measure and increase you own Sales EQ using the 15 Sales Specific Emotional Intelligence Markers* And so much more!Sales EQ begins where The Challenger Sale, Strategic Selling, and Spin Selling leave off. It addresses the human relationship gap in the modern sales process at a time when sales organizations are failing because many salespeople have never been taught the human skills required to effectively engage buyers at the emotional level. Jeb Blount makes a compelling case that sales specific emotional intelligence (Sales EQ) is more essential to success than education, experience, industry awareness, product knowledge, skills, or raw IQ; and, sales professionals who invest in developing and improving Sales EQ gain a decisive competitive advantage in the hyper-competitive global marketplace.Sales EQ arms salespeople and sales leaders with the tools to identify their most important sales specific emotional intelligence developmental needs along with strategies, techniques, and frameworks for reaching ultra-high performance and earnings, regardless of sales process, industry, deal complexity, role (inside or outside), product or service (B2B or B2C).

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83,87 zł

How to Make Your Advertising Make Money www.bnpublishing.com

Książki / Literatura obcojęzyczna

How to Make Your Advertising Make Money by John Caples In this remarkable reference, John Caples, a man who has won countless awards and made millions of dollars for some of the largest companies in the United States, draws upon more than 50 years of experience to show you how to write advertising copy that sells anything and everything... write headlines that command instant attention...save thousands of dollars in expenses each year...and much more. Containing hundreds of true stories, checklists, and guidelines, this sourcebook is for every copywriter, creative director, and business executive who wants to learn how to write copy that sells-from the master who most say did it better than anyone. You'll get: 1. Secrets of Successful Advertising 2. Twelve Ways to Find Advertising Ideas 3. Three Famous Case Histories 4. How to Get Ideas from Brainstorming 5. 303 Words and Phrases that Sell 6. How to Write Sentences that Sell 7. Sales Appeals that Last Forever 8. How to Write Headlines that Make Money 9. How to Use Stories to Sell Products 10. Tips on Copywriting 11. How Editorial Style Ads Can Bring Increased Sales 12. How to Write Sales Letters that Make Money 13. How Direct Response Can Help Advertisers Make Money 14. Ways to Improve Your Copy 15. How to Write Radio Commercials that Get Action 16. How to Apply Mail Order Know-How in Writing TV Commercials 17. Summing Up My Success Secrets I Have Learned in 50 Years Meet the Author John Caples was Vice President of BBDO, Inc. when he retired after 40 years of service with the nation's third largest advertising agency. The creator of such classic ads as "They Laughed When I Sat Down at the Piano" and "They Grinned When the Waiter Spoke to Me in French," and a member of the Copywriters's Halls of Fame, Mr. Caples built a nationwide reputation for his research and scientific methods of testing advertising effectiveness.

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124,93 zł

Taking Smart Risks: How Sharp Leaders Win When Stakes are High McGraw-Hill Education - Europe

Książki / Literatura obcojęzyczna

In today's market, playing it safe is not an option§§Lead your company to sustainable success by taking the RIGHT RISKS§§The business world is in flux, and you have to think and act quickly in order to stay competitive. But the last thing you want to do is make reckless business decisions. You have to find the middle ground. You have to take SMART RISKS.§§In this groundbreaking book, leadership expert Doug Sundheim explains how to find that precise point between comfort and danger for generating the sustained ability to work at the highest level of performance.§§Taking Smart Risks reveals the secrets to discovering, planning for, and acting upon the kind of risks that will move your company forward and ahead of the competition. Learn how to:§§Find Something Worth Fighting For- What do you care enough about to risk time, energy, and money to try to make happen? Determining this is half the battle.§See the Future Now- Clarify your big idea in terms of real objectives, plans, and intended results.§Act Fast, Learn Fast- Make your move quickly, but be sure you don't squander valuable resources in the process.§Communicate Powerfully- Assume communication will break down at points, plan accordingly-and don't shy away from the tough conversations.§Create a Smart Risk Culture- Build teams that share the same mindsets and values about expected smart risk behavior.§§Applying Sundheim's advice will help you let go of old assumptions, explore new possibilities, move your organization out of its comfort zone, and experience long-term success.§§When you take smart risks, you will create. You will innovate. You will grow. And you will WIN.§§"From Sherwin Williams to Moo.com, Doug Sundheim is onto something here: your work is worth fighting for. A worthy read for everyone in your organization."§-Seth Godin, Author, The Icarus Deception §§"The risk-taking concepts in this book lie at the heart of effective leadership. Using case studies and stories from executives who have 'been there, done that,' Doug Sundheim teaches us that sometimes the most dangerous thing to do-in business and life-is to play it safe."§-Marshall Goldsmith, million-selling author of the New York Times bestsellers MOJO and What Got You Here Won't Get You There §§"Sundheim delivers a message that every business needs to hear right now: excessive risk will kill you, but so will complacency. . . . If you're charged with driving growth in your organization, buy this book-but more importantly, use it."§-Jed Hartman, Group Publisher, Fortune & CNNMoney.com§§"A spectacular book! The stories were powerful, the advice was crystal clear, and every few pages called me to action. I have bookmarked more pages in Taking Smart Risks than I have in any book since reading Peter Drucker's classics."§-Michael Hejtmanek, President & CEO, Hasselblad Bron Inc.§§"Doug Sundheim does an excellent job of demonstrating not only how to take smart risks, but also how to lead the process of risk-taking-a critical skill set for leaders today."§-Cindy Zollinger, President & CEO, Cornerstone Research§§"A compelling case for why smart risk taking is so important in today's fast-paced, uncertain world."§-Willie Pietersen, Professor, Columbia Business School; former CEO, Tropicana and Seagram USA§

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140,62 zł

Think Big and Kick Ass in Business and Life Harperluxe

Książki / Literatura obcojęzyczna

Donald J. Trump is an icon: the very definition of the American success story. The star of "The Apprentice" and developer of some of the planet's most prestigious real estate, he's been on the bottom and risen to become one of the world's wealthiest men. Bill Zanker started The Learning Annex with $5,000 of his own money. After meeting Donald Trump, Zanker learned to Think BIG himself and grew The Learning Annex from a $5 million a year company into one that's generating over $100 million a year in sales--and still growing. For the first time ever, you too can learn Trump's secrets to thinking BIG and kicking ass! Learn: Momentum: the Big Mo. How to get it and how to get it back. Revenge: how and when to get it (and why it's so sweet). "I love you, now sign this!" Why contracts in business and personal life are so important. Real-life stories from people who've applied the think BIG formula in their own lives.

Sklep: Libristo.pl

201,00 zł

Day Trade Futures Online (Wiley Online Trading for a Living) Larry Williams

Literatura anglojęzyczna

Podana cena książki jest orientacyjna, zależy od kilku czynników. Po zakupie obsługa sklepu skontaktuje się, jeśli konieczna będzie dopłata. Book Description Wiley Online Trading for a Living When to get in-when to get out Build, test & trade a winning system Online brokers, research & market data For those who are well suited to day trading and short-term trading, the futures market is one of the best games in town. As the original short-term vehicle, the futures market allows the trader to collapse the time frame in which he or she can reach the desired profit target-or pain threshold. As a result, wins and losses are compounded much more quickly than in stock trading-and, in the case of wins, often more profitably. The ability to gain leverage with very little on margin gives you, the trader, the ability to earn more off smaller swings. And enough home runs could allow you to become your own boss, work from home in your bathrobe, or even work from your cell phone while lying on the beach. So far, so good. But what does it take to win? In Day Trade Futures Online, award-winning veteran futures trader Larry Williams gives a no-holds-barred view of the risks and rewards of this increasingly accessible arena. His straightforward approach to helping you determine your trading personality is the first step. Then he offers traders what they really need: strategies and tactics designed to beat the futures markets. From hardware and software setup to trading psychology and successful strategizing, this highly readable book covers all the bases needed to prepare you to trade online, including: - Assessing your risk threshold - Streamlining the glut of trading and price information to make it work for you - The importance of knowing how to manage your money - Choosing an online broker and utilizing other online resources, such as news, chat rooms, and message boards - When to get out of your trades - Building a system based on Larry's time-tested strategies . . . and that's just for starters. Also included are an appendix of basic futures concepts and a select bibliography of some of the best learning resources. With good humor and brutal honesty, Williams guides you in building the trading system that will work best for you. GET IN ON THE ORIGINAL SHORT-TERM GAME WITH BIG-TIME PROFITS With unflinching honesty and decades of trading experience, award-winning veteran futures trader Larry Williams lends his expertise to the many aspects of futures trading online, including: - Winning strategies - Determining your trading personality - The art of using the Internet - Hardware and software solutions - History and development of short-term trading Praise for Larry Williams and day trade futures online "Larry Williams, the astute and experienced trader, has presented the reader with many computer-tested patterns that should give one an edge up in the hard world of day trading. He not only gives the patterns, he explains the 'why' of market action and what it takes to be successful from a psychological and money management standpoint. This is one of the best practical books ever written on trading by a veteran trader. Buy it."-John Hill, President, Futures Truth Co. "Larry possesses an incredible talent to differentiate between what is important in life as well as in the markets. In his book, he shares insights into market behavior and short-term price dynamics that are useful to beginning and experienced traders alike. Whereas most day trading books merely discuss the market in generalities, Larry focuses on computer-tested techniques that can actually help make traders profitable. This is Larry at his best and finest!"-Tom DeMark, President, Market Studies Inc., author of New Science of Technical Analysis and New Market Timing Techniques "Day Trade Futures Online is another must-have Larry Williams trading book. That's because nearly all the profitable futures traders I've known have attributed their trading success to an idea or concept learned from Larry. When Larry speaks, you better listen."-Gary Smith, author of How I Trade for a Living About the Autor LARRY WILLIAMS is the all-time winner of the Robbins World Cup Championship in Futures Trading where he turned $10,000 into $1,100,000 in twelve months-mostly by day trading. His newsletter has consistently been in the Commodity Traders Consumer Report''s top five in their total net profit category. He has been profiled in Barron's, the Wall Street Journal, Forbes, Fortune, and countless other publications. His other books include Long-Term Secrets to Short-Term Trading (Wiley).

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46,37 zł

Gordon Ramsay's Playing with Fire HarperCollins Publishers

Książki / Literatura obcojęzyczna

The bestselling follow-up to Humble Pie, now in paperback. When he was struggling to get his first restaurant in the black, Gordon Ramsay never imagined he'd be famous for a TV show about how to run profitable eateries, or that he'd be head of a business empire. But he is and he did. Here's how. "In the beginning there was nothing. Not a sausage - penniless, broke, fucking nothing - and although, at a certain age, that didn't matter hugely, there came a time when hand-me-downs, cast-offs and football boots of odd sizes all pointed to a problem that seemed to have afflicted me, my mum, my sisters, Ronnie and the whole lot of us. It was as though we had been dealt the 'all-time dysfunctional' poker hand. I wish I could say that, from this point on, the penny dropped and I decided to do something about it, but it wasn't like that. It would take years before the lessons of life, business and money began to click into place - before, as they say, I had a pot to piss in. This is the story of how those lessons were learned." This is Gordon Ramsay at his raw, rugged best. PLAYING WITH FIRE is the amazing story of Gordon's journey from sous-chef to superstar.In his no-holds-barred style, Gordon shares his passion for risk and adventure and his hard-won success secrets.

Sklep: Libristo.pl

79,34 zł

Katy Perry Album Plexus Publishing Ltd

Książki / Literatura obcojęzyczna

With multi-million album sales, chart-topping singles and an exuberant Technicolor fashion sense, 'I Kissed a Girl' and 'California Gurls' singer Katy Perry is the pop princess of the moment. This glossy visual biography charts Katy's eye-popping evolution from devout Christian crooner to risqué pop provocateur, showcasing her outrageous stage costumes and glamorous red-carpet style. Featuring backstage secrets from the sell-out tours she's undertaken in support of her mega-selling albums One of the Boys and Teenage Dream, and revealing how Katy feels about her fans, success and her marriage to bad-boy British comedian, Russell Brand, The Katy Perry Album is a must-have for Katy Perry devotees everywhere.

Sklep: Libristo.pl

Sklepy zlokalizowane w miastach: Warszawa, Kraków, Łódź, Wrocław, Poznań, Gdańsk, Szczecin, Bydgoszcz, Lublin, Katowice

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