Economics McGraw-Hill

Biznes

Written in an informal colloquial style, this student-friendly Principles of Economics textbook does not sacrifice intellectual depth in its quest for accessibility. The author's primary concern is to instill 'economic sensibility' in the student. Colander emphasizes the intellectual and historical context to which the economic models are applied. This new edition offers improvements to this established and respected text including special Questions from Alternate Perspectives end-of-chapter questions that facilitate class discussion of differing views of thought in the discipline, and access to over 250 minutes of new videos from Paul Solman of the Lehrer NewsHour.DiscoverEcon with Paul Solman Videos: DiscoverEcon with Paul Solman Videos: We have created an interactive software shell that houses both DiscoverEcon, the best-selling tutorial software for Principles of Economics, and brand-new videos featuring Paul Solman of the Lehrer NewsHour on PBS. This product includes 240 minutes of video that focuses on explaining introductory economic concepts in a real-world, student-friendly manner. The website portion of the product includes updated graphing applets, interactive exercises, animated tutorials, and hundreds of multiple-choice questions to test student comprehension in each book chapter. The videos are integrated into the website and are available webstreaming or on DVD. The result is an integrated and comprehensive study tool that brings the material alive. Students will learn more, and will be more engaged in the subject.Updated International Coverage to Reflect Current Global Situations: The author has reorganized his presentation of international Macroeconomic policy (Chs 33-34), added a discussion of globalization and the law of one price (Ch 3), streamlined coverage of comparative advantage (Ch 2), and added a discussion of consumer surplus and deadweight loss with straight-line demand and supply curves. The author has also included coverage of European antitrust policy and globalization and interest to Chapter 15. The world is changing and is getting smaller in our open economy, so Dave Colander has ensured that his text has kept up with it. The Colander text is as cutting edge as ever. Behavioral Economics: Colander has included a discussion of behavioral economics to Chapter 8. This section includes a discussion of the work of Richard Thaler, the ultimatum game, and the status quo bias.Fully Updated: For the Sixth Edition, Colander has updated all the data and made all the necessary changes to topic coverage and examples to keep the book as current and relevant as ever. Student-Friendly Writing Style: Written in conversational English, not ĹźtextbookeseĹź, the author conveys economic sensibility to the reader with passion and humor. Students feel as though David Colander is speaking to them directly as a personal tutor. Students truly enjoy reading this textbook, as student feedback on the 5e book website will attest.Unbiased Coverage: While the author presents all the standard economic models, they are presented neither as gospel nor in isolation. After the models (tools) are presented, the author discusses how economists actually use these models in policy. He also points out those interpretative problems economists face. Economists are presented as fallible human beings making judgments and analyzing situations using a certain way of thinking. Colander describes that ĹźeconomicĹź way of thinking and discusses both its strengths and weaknesses.Historical Perspective: The authorĹźs historical perspective and his attempt to open doors to multiple interpretations will be especially interesting to liberal arts students. The book gives these students a real sense of economics and economic thinking.Tools Boxes: "Applying the Tools," "Knowing the Tools," and "Beyond the Tools" are included in most chapters to reinforce the economic tools presented in the text and help students learn the basics.Tools not Rules: Colander covers standard economic concepts but does not present them as inflexible rules. Rather, he treats them as tools for making real world judgments and analyses. Once students understand these tools, they consider their real world applications, along with their strengths and weaknesses. Reorganized Chapters 2-5: Colander has organized the material in Chapters 2 through 5 to make the book easier to use and to allow instructors more choice in presentation. Chapter 2 centers around the production possibility curve, comparative advantage, and trade. Chapter 3 covers economic systems, institutions, and the U.S. economy; the discussion of the role of government was moved from Chapter 5 to this chapter. Chapter 4 includes complete coverage of supply/demand so professors teaching macro can skip Chapter 5, which covers applications. Upward-Sloping AS Curve and Material on Fiscal Policy: In the macro section, Colander uses upward-sloping AS curve and enhanced fiscal policy discussions to the two model chapters (Chapters 25 and 26). These changes provide more standard coverage and use real examples to help students understand the models.International Chapters in to Macro split: The international trade and development chapters are in the macro split as well as the micro splits. Because of the increasing importance of international topics and the increasingly global dimension of our own economy, students benefit from this added coverage. Webnotes: Throughout the book, web icons appear in the margin with a label (such as "4.1 Unemployment"), which ties the textbook to the web through links on the book website.Questions from Alternate Perspectives End-of-Chapter Feature: ColanderĹźs Sixth Edition includes a new feature at the end of every chapter called ĹźQuestions from Alternate Perspectives.Ĺź These special end-of-chapter questions present an opportunity to discuss and analyze the material from the wide range of differing schools of thought in EconomicsĹźFeminist Economics, Marxist Economics, Public Choice Theory, the Austrian School, etc. While most Principles of Economics shy away from discussion of the more extreme positions, the Sixth Edition brings them all into the fold so that students can be exposed to all positions, or an instructor can employ them to put his or her particular theoretical spin on the material in the course. For those instructors who prefer a more mainstream approach, the Questions from Alternate Perspectives may easily be skipped. Outsourcing Coverage: Colander offers more coverage of outsourcing, perhaps the most important issue in economics for the first years of the 21st Century, than any other Principles text. As he does with all topics, Colander presents the different sides of the outsourcing issue in Chapters 2 and 21 as well as the ramifications of outsourcing, and allows the instructor and the student to come to his or her own conclusions.

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