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The Apple Revolution - Luke Dormehl

Książki & Multimedia > Książki

Opis - On 26 May, 2010 Apple Inc. passed Microsoft in valuation as the world's largest technology company. Its consumer electronic products - ranging from computers to mobile phones to portable media devices, not to mention its iTunes, iBook and App Store - have influenced nearly every facet of our lives, and it shows no sign of slowing down. But how did Apple - a company set up in the back room of a house by two friends, and one that always marketed itself as the underdog - become the marketplace leader (and the world's second largest company overall), and is it a good thing to have one company hold so much power? In The Apple Revolution Luke Dormehl shares the inside story of how Apple Inc. came to be; from the formation of the company's philosophies and user-friendly ethos, to the "iPod moment" and global domination, leaving you with a deep understanding of how it was created, why it has flourished, and where it might be going next. Nazwa - The Apple Revolution Autor - Luke Dormehl Oprawa - Miękka Wydawca - Ebury Press Kod ISBN - 9780753540633 Kod EAN - 9780753540633 Rok wydania - 2013 Język - angielski Format - 13.0x20.0cm Ilość stron - 532 Podatek VAT - 5%

Sklep: InBook.pl

32,80 zł

The Apple Revolution Ebury Press

Historia ekonomii i gospodarki. Ekonomiści. PrzedsiębiorcyBiznes, EkonomiaHistoria techniki i przemysłu. Inżynierowie, technicy i przemysłowcyBiografi...

On 26 May, 2010 Apple Inc. passed Microsoft in valuation as the world?s largest technology company. Its consumer electronic products - ranging from computers to mobile phones to portable media devices, not to mention its iTunes, iBook and App Store - have influenced nearly every facet of our lives, and it shows no sign of slowing down. But how did Apple - a company set up in the back room of a house by two friends, and one that always marketed itself as the underdog - become the marketplace leader (and the world?s second largest company overall), and is it a good thing to have one company hold so much power? In The Apple Revolution Luke Dormehl shares the inside story of how Apple Inc. came to be; from the formation of the company?s philosophies and user-friendly ethos, to ?iPod moment? and global domination, leaving you with a deep understanding of how it was created, why it has flourished, and where it might be going next.

Sklep: Booknet.net.pl