krainaksiazek embrace a life of guidance 20131135
- znaleziono 3 produkty w 2 sklepach
Hispanic Marketing Butterworth Heinemann
This book is about strategic thinking in Hispanic marketing. The size and economic importance of the Hispanic market in the US are attracting enormous attention. The buying power of the US Hispanic market is now larger than the GDP of the entire country of Mexico, and it is the second largest Hispanic market in the world. Businesses and institutions have launched major initiatives to reach this important segment. Yet, the number of qualified individuals who understand the market is small; and many of those already catering to the market still struggle to learn about its intricacies. This book is a cultural approach to Hispanic marketing. Each of the chapters describes and explains the cultural principles of Latino marketing. Recent case studies help marketers relate to the material pragmatically. The book integrates concepts and practical examples and provides critical guidance to discern between alternative courses of action. This book is not about repeating well-known statistics, but about the Hispanic market as a cultural target. It takes a profound look at the values, beliefs, and emotions of US Hispanics, which impact consumer behaviour. Each of the chapters has been the subject of public presentations and lectures to marketing professionals. It is their positive reactions as well as the authors
Happy Adults Harper Collins
Książki / Literatura obcojęzyczna
Number 1 bestselling author, Cathy Glass, shares her experience and expertise gained across 25 years as a foster carer in this brilliantly practical self-help guide for adults, the long-awaited sequel to her much-loved parenting guide that fans of Happy Kids have been clamouring for. Cathy Glass reveals the secrets of happiness and contentment in adulthood by combining common-sense psychology with tried-and-tested strategies and case studies, always from her own unique and insightful perspective. With practical guidance on how to develop your own optimistic personal philosophy, tips on when to listen to intuition, and attitude and lifestyle suggestions, Happy Adults is the essential manual for getting the best out of life. The recipient of thousands of letters and emails from readers touched by her inspirational memoirs whose own life stories resonate with those of the children in her care, Cathy has identified the key traits in happy readers that have buoyed them up during harrowing childhoods, through to functional and successful adulthood. Compiling these valuable lessons on outlook and behaviour, for instance, how to dispel negativity and unproductive anger and embrace empowerment, and the importance of trust in oneself, Cathy has produced a single invaluable handbook for adults seeking fundamental life guidance or useful effective approaches for a lifetime of hope and fulfilment.
My Journey with the Angels Penguin
Książki / Literatura obcojęzyczna
Like fellow Dubliner, Lorna Byrne, Patricia Buckley - the author of "My Journey with the Angels" - is a down-to-earth mystic. Patricia is gentle, funny and practical and in the last decade, through her joyous embrace of the angels in her life, she has been able to give hope to countless wounded souls who have come to her seeking guidance. From as early as she can remember, Patricia took for granted that she could speak to angels and dead people. And though her childhood was blighted by poverty, neglect and abuse, the spirit world made her feel secure and cherished. However, after many tough years - during which she was committed to a mental ward, was nearly killed by an abusive boyfriend and eventually became homeless - she gave up on that part of her life. Patricia found love in a good marriage and joy in the birth of her children. And yet for twenty years she remained fragile and dependent on tranquillisers. That was until a chance encounter woke up her hidden spiritual energies and revived her passion for living. The time had come to share her gifts with the world. Patricia shares her story in "My Journey with the Angels" - a heart-breaking memoir of a Dublin childhood, a moving account of how she came to accept her extraordinary gifts, and an inspirational guide - full of examples from her life and work - to the wisdom of the angels.
Sklepy zlokalizowane w miastach: Warszawa, Kraków, Łódź, Wrocław, Poznań, Gdańsk, Szczecin, Bydgoszcz, Lublin, Katowice
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