krainaksiazek organizational performance the key to success in the 21st century 20117379

- znaleziono 5 produktów w 1 sklepie

Personalizing 21st Century Education - 2854493031

117,56 zł

Personalizing 21st Century Education John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

What does it mean for students to be truly educated in a rapidly changing, technology-driven, and globally interconnected 21st century world? How can we ensure that every student receives a challenging, rigorous, engaging, and personalized learning experience throughout their elementary, middle, and high school years? This book explores the meaning of and a possible future direction for education in the 21st century--an education that transcends the archaic factory model of teaching and learning to which most students in public schools are still exposed. Personalizing 21st Century Education begins with a manifesto for change, emphasizing the significance of true personalization for every learner. Next, it describes classroom, school, and system-level performance indicators that suggest that personalization is alive and well. The authors examine the historical origins of most modern school cultures--i.e., a commitment to standardization, depersonalization, and test-driven metrics that ignore the complexity and totality of the whole child. Throughout the are success stories showcasing schools and districts that are currently "beating the odds" and providing a truly personalized learning environment for their students. The authors outline key components of a personalized learning system, including: * state-of-the-art curriculum * balanced and authentic assessment * integrated and student-focused technology * rigorous and engaging instruction * personalized approaches to learning * addressing the needs of diverse student populations, including English Language Learners, special needs students, socio-economically disadvantaged, and transient/highly mobile learners * effective and sustained social and psychological services * active parent and community involvement * creative and productive cross-institutional partnerships For leaders, teachers, and other stakeholders, Personalizing 21st Century Education presents a vision for an individualized educational system that transcends current factory models and prepares students to be competitive in tomorrow's global economy.

Sklep: Libristo.pl

Managing by Values - 2843491354

382,03 zł

Managing by Values PALGRAVE MACMILLAN

Książki / Literatura obcojęzyczna

The changes of the 21st century have fuelled the drive for a fundamental rethinking of organizational structure and operating philosophy. Recognizing the individual and collective value of employees to the success of any corporation has graduated from option to obligation. A growing trend toward knowledge workers and more highly educated employees has made effective human resource management a key metric separating the corporate wheat from the chaff. Studies confirm that the way people are managed and developed delivers a higher return on investment than new technology, R&D, competitive strategy or quality initiatives. In this book, the authors contend that the broader management models of Management by Instructions and Management by Objectives fail to position organizations for competitive success. What is needed is a strategic leadership tool whose practical application will mine market potential through its relevance to individual organizational members. With a step-by-step guide to implementation, "Managing by Values" is just such a tool.

Sklep: Libristo.pl

New Rules of Green Marketing - 2826645848

100,84 zł

New Rules of Green Marketing Casemate

Książki / Literatura obcojęzyczna

For too long, marketers of sustainable goods and services have targeted "deep green" consumers to promote their products - and they have little to show for their efforts. In this innovative book, Jacquelyn Ottman shows how the green market has moved beyond such niche marketing, and how marketers will find greater success promoting the inherent superior value of their offerings. Greener products are now available within every industry and are a part of our everyday lives. But they didn't get to be so ubiquitous just because they are better for the planet. Whether they were promoted as such or not, sales of green products have grown so fast because of the added value they provide: health, superior performance, good taste, cost-effectiveness, or simply convenience. This central emphasis on primary benefits - the new rules - is critical to winning over the mainstream consumer and to driving overall organizational growth. The New Rules of Green Marketing helps readers understand why value-based sustainability marketing has become a critical organizational capacity, and how readers can adopt this approach in their own organizations. Illustrated by examples from both international mainstream and the more niche "deep green" leaders who are showing everyone else the way, the book provides practical strategies, tools and inspiration for building every aspect of a credible value-based green marketing strategy, including: * How to use a proactive approach to sustainability to spur innovation * How to frame environment-related benefits with relevance to mainstream brands * How to communicate with credibility and impact - and avoid "greenwashing" * How to team up with stakeholders to maximize outreach to consumers * How to use a life cycle orientation to ensure the integrity of one's offerings * How to best take advantage of recent technological advances in social media Drawing on the latest data from leading researchers and reflecting on learnings from Ottman's corporate clients and other pioneers including GE, Nike, HSBC, Method, Starbucks, Timberland, HP, NatureWorks, Philips, Procter & Gamble, Stonyfield Farm and Wal-Mart, this book shows how market leaders are edging out the competition using effective value-first marketing strategies. This book captures the best of the author's previous groundbreaking books on green marketing and takes the content into the 21st century. Whereas earlier works focused on readers who were less familiar with green initiatives, this work squarely focuses on a new generation of marketers who likely themselves grew up with an appreciation of sustainability and who want and need to know how to connect effectively with mainstream consumers.

Sklep: Libristo.pl

Customer Experience Edge: Technology and Techniques for Deli - 2847848212

147,07 zł

Customer Experience Edge: Technology and Techniques for Deli MCGRAW-HILL Professional

Książki / Literatura obcojęzyczna

This excellent book makes it quite clear that your business has to focus on customer experience for 21st-century business success. It s more than refreshing to read the multiple case studies and well thought out approach and to hear the experienced voices of these authors. You ve spent way too much time reading this endorsement. Read the book instead. It s so worth it. § Paul Greenberg, author of CRM at the Speed of Light §To differentiate yourself and delight your customers, you must manage your customers experience with your goods or services, and your company. This invaluable book will show you why you must do this, and how to do it well. § Henry Chesbrough, author of Open Innovation and Professor at the Haas School of Business, University of California Berkeley §Technology advances are raising the human expectation of what an experience with a company can and should be. Finally, a book has been written that combines behavioral psychological, micro-economic, and technological considerations defining the customer experience edge. § Paul D Alessandro, Partner, PricewaterhouseCoopers §As we move from Customer Experience 1.0 to Customer Experience 2.0, organizations and practitioners need a solid blueprint for success. Reza, Vinay, and Volker have created a clear and concise guide based on global best practices and proven principles. If you are ready to transform your organization, start by reading this book. § Lior Arussy, President, Strativity Group, and author of Customer Experience Strategy § The Customer Experience Edge is an excellent book to gain insights on how to leverage customer experience as a competitive advantage. The case studies serve as recipes that can be added to, modified, or simply baked into business plans to improve or deliver an exceptional customer experience. § Deb Dexter, Customer Service Director, Cardinal Health §About the Book: §Globalization and advanced technologies have given ever greater power to the person who decides if your business will succeed or fail the customer. Whether your company serves consumers or other businesses, you can no longer compete on price and quality alone. To gain profits and market share, you have to deliver an experience that makes customers want to come back and that sets you apart from the competition. You need to seize The Customer Experience Edge. §Drawing on over sixty years of experience in shaping customer centric strategies and technologies for leading companies, three innovators bring you practical and proven ways to create your customer experience programs and overall business strategies. The key is to strike a balance between programs that are effective but prohibitively expensive and programs that fail to dedicate enough resources to be effective. In the middle ground lie the tools that everyone overlooks foundational and disruptive technologies. These are the authors main fields of expertise, and these are what make the customer experience profitable.§The Customer Experience Edge explains how to combine strategy, leadership, organizational change, and technology to:§Develop products and services that are highly valued by customers§Form bonds that keep clients from turning to competitors§Transform customers into your best advocates §It s a new world of business, and customers are keenly aware that their loyalty is valuable currency. The Customer Experience Edge gives you a cost-effective, sustainable way to provide an unforgettable experience that builds loyalty and turns it into real, measurable profits.§

Sklep: Libristo.pl

Data Driven - 2854349693

112,81 zł

Data Driven John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

A "how-to" guide to boosting sales through predictive and prescriptive analytics§§Data Driven is a uniquely practical guide to increasing sales success, using the power of data analytics. Written by one of the world's leading authorities on the topic, this book shows you how to transform the corporate sales function by leveraging big data into better decision-making, more informed strategy, and increased effectiveness throughout the organization. Engaging and informative, this book tells the story of a newly hired sales chief under intense pressure to deliver higher performance from her team, and how data analytics becomes the ultimate driver behind the sales function turnaround. Each chapter features insightful commentary and practical notes on the points the story raises, and one entire chapter is devoted solely to laying out the Prescriptive Action Model step-by-step giving you the actionable guidance you need to put it into action in your own organization.§§Predictive and prescriptive analytics is poised to change corporate sales, and companies that fail to adapt to the new realities and adopt the new practices will be left behind. This book explains why the Prescriptive Action Model is the key corporate sales weapon of the 21st Century, and how you can implement this dynamic new resource to bring value to your business.§Exploit one of the last remaining sources of competitive advantage§Re-engineer the sales function to optimize success rates§Implement a more effective analytics model to drive efficient change§Boost operational effectiveness and decision making with big data§§There are fewer competitive edges to gain than ever before. The only thing that's left is to execute business with maximum efficiency and make the smartest business decisions possible. Predictive analytics is the essential method behind this new standard, and Data Driven is the practical guide to complete, efficient implementation.

Sklep: Libristo.pl

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