krainaksiazek the small business lessons from minority business owners 20119925

- znaleziono 4 produkty w 1 sklepie

Digital Business Start-Up Workbook - 2854280838

63,80 zł

Digital Business Start-Up Workbook CAPSTONE

Książki / Literatura obcojęzyczna

How do I know if my idea will work? How do I decide on the business model? How do I find my audience? Your digital business start-up journey begins here. From the bestselling author of The Small Business Start-up Workbook , Cheryl Rickman brings you a thoroughly practical guide to starting up a digital business, covering the full journey from idea to exit, with easy-to-implement strategies to make your online venture an ongoing success. With a combination of tips, exercises, checklists, anecdotes, case studies and lessons learned by business leaders, this workbook will guide you through each step of digital business. Learn how to: * Assess whether your business idea will work online/digitally * Choose the right business model for your proposition and avoid wasting time * Assess demand, viability and uncover untapped needs and gaps in the market * Build a usable, engaging website and mobile app * Create a buzz using social networking * Drive high quality traffic to your site and convert visitors into paying customers * Use search engine optimization (SEO) and marketing (SEM) tools effectively * Raise finance and protect your business * Build and maintain a strong brand * Recruit and retain a strong team * Sell the business or find a suitable successor. Reviews for the book: "If you want advice on starting your own internet business, don't ask me, read this book instead. It is more up-to-date and costs far less than a good lunch." Nick Jenkins, Founder of Moonpig.com "This book excels in providing practical guidance on how to create a successful digital business which exceeds customer expectations and keeps customers happy each step of the way." Scott Weavers-Wright, CEO of Kiddicare.com, and MD of Morrison.com (non-food) "If you read just one book on digital business, make it this one...It is inspirational, informative and interactive in equal measure. Highly recommended!" Rowan Gormley, Founder and CEO of NakedWines.com "Interspersed with inspiring and useful stories from successful entrepreneurs, this book can help aspiring business owners through a step-by-step process of refining their start-up ideas and building a solid business." Elizabeth Varley, Founder and CEO of TechHub

Sklep: Libristo.pl

Crowdfunding Revolution: How to Raise Venture Capital Using - 2826895230

137,49 zł

Crowdfunding Revolution: How to Raise Venture Capital Using MCGRAW HILL UK BUSINESS

Książki / Literatura obcojęzyczna

THE GROUNDBREAKING NEW METHOD FOR RAISING VENTURE CAPITAL THROUGH SOCIAL NETWORKS §§"The declaration of independence for our industry!"§-MAT DELLORSO, WealthForge Inc.§§" The Crowdfunding Revolution should be on the mandatory reading list for everybody active in the industry or for everyone who's planning to be."§- CROWDFUND NEWS §§"Kevin Lawton and Dan Marom have done a great job. . . . A must-read for everybody entering the field of crowdfunding!" -GIJSBERT KOREN, Smarter Money §§"We recommend this book highly to anyone who is fascinated by this new methodology for funding projects and endeavors. . . . A wonderful read."§-BRIAN MEECE, RocketHub§§"Read this book if you want to catch the next wave!"§-FRED BRYANT, WealthForge Inc .§§"A must-read for anyone interested in the early stage funding process."§-MANDAR KULKARNI, pluggd.in§§" The Crowdfunding Revolution offers fundraising inspiration for small business owners and aspiring entrepreneurs."§-BUSINESS2COMMUNITY§§" The Crowdfunding Revolution offers fundraising inspiration for small business owners and aspiring entrepreneurs."§-SMALL BUSINESS TRENDS§§YOUR POOL OF INVESTORS JUST INCREASED BY 2 BILLION . . .§§Since the day the first human being approached a prospective investor, the province of capital allocation has been controlled by a small and entrenched minority.§§All this has changed. Now, the power of the Internet-particularly social media-enables anyone to connect with more investors in less time than it used to take to connect with one. The investing pool is open, everyone is in-and The Crowdfunding Revolution shows how to get to the forefront of the new world of venture financing.§§This groundbreaking guide explains how the explosive growth of connectivity is obviating human-to-human networks and centralized planning of capital allocation-and describes how crowdfunding can be used to tap into a "collective intelligence" for far superior results.§§Providing a wealth of information that will make your crowdfunding efforts more efficient and productive, the book is organized into three thematic sections:§§THE ROAD HERE: A thorough overview of what crowdfunding is-and how and why this radical new approach is replacing traditional means of venture financing§THE CROWDFUNDING CAMPAIGN: Proven methods for marketing to the crowd, setting clear objectives, building a crowdfunding team, and communicating in a way that inspires action§THE ROAD AHEAD: The crowdfunding ecosystem, intellectual property issues, mining collective IQ, new investment models, and regulations§§More than 2 billion people globally are now active online-and that number is guaranteed to grow at an extraordinary rate. The Crowdfunding Revolution explains all the ins and outs of raising investment capital by using social media and new technologies to draw small sums of money from an almost countless number of sources.§§Organic. Transparent. Decentralized. This is crowdfunding. This is the future. Read The Crowdfunding Revolution and become the first expert in your crowd on this radical new approach poised to supplant age-old venture financing methods.§

Sklep: Libristo.pl

My Life and Work - An Autobiography of Henry Ford - 2826933943

45,66 zł

My Life and Work - An Autobiography of Henry Ford BERTRAMS

Książki / Literatura obcojęzyczna

This book is the original autobiographical work by Henry Ford, founder of the Ford Motor Company. In this book, Ford details how he got into business, the strategies that he used to become a wealthy and successful businessman, and what others can do by learning from the examples he has outlined. This book should be read by small business owners, business students and those interested in the history of the automobile. Henry Ford will take you through a journey of history, business and lessons to be learned from which he used to develop his financial empire.

Sklep: Libristo.pl

Roadside MBA - 2854351396

44,68 zł

Roadside MBA Macmillan

Książki / Literatura obcojęzyczna

THREE TOP MBA PROFESSORS - ONE BIG ROAD TRIP Full of powerful insights about product differentiation, pricing, brand management and tactics for battling the 'Big Boys', The Roadside MBA takes the blue-chip knowledge and tactics of Wall Street, and brings them to the High Street. Paul Oyer, Michael Mazzeo and Scott Schaefer have taught thousands of MBAs at some of the world's leading business schools. While travelling back from an economics conference together they dropped into a shoe store in Maine and chatted to the staff - and quickly realized that the strategic problems faced by small businesses are just as rich and compelling as anything challenging Microsoft or General Electric. These three wise men decided to go in search of real-world case studies that illustrate the key lessons of an MBA. The result is a rollicking American road trip that is both a great introduction for business owners who haven't done an MBA, and an entertaining refresher for those who have.

Sklep: Libristo.pl

Sklepy zlokalizowane w miastach: Warszawa, Kraków, Łódź, Wrocław, Poznań, Gdańsk, Szczecin, Bydgoszcz, Lublin, Katowice

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