krainaksiazek understanding the social world research methods for the 21st century 20169224

- znaleziono 7 produktów w 3 sklepach

Research Methods for Product Design - 2871013993

151,30 zł

Research Methods for Product Design Laurence King Publishing

Książki / Literatura obcojęzyczna

This book provides the reader with a comprehensive, relevant, and visually rich insight into the world of research methods specifically aimed at product designers. It includes practical case studies and tutorials that will inform, inspire and help you to conduct product design research better. Product designers need a comprehensive understanding of research methods as their day-to-day work routinely involves them observing people, asking questions, searching for information, making and testing ideas, and ultimately generating 'solutions' to 'problems'. Manifest in the design process is the act of research. Huge technological advances in information, computing and manufacturing processes also offer enormous opportunities to product designers such as the development of 'intelligent' products and services, but at the same time raise important research questions that need to be dealt with. Product designers are, in many ways, best placed to address these challenges because of the manner in which they apply their design thinking to problems.This book demonstrates in a clear, highly visual and structured fashion how research methods can support product designers and help them address the very real issues the world currently faces in the 21st century.


Oxford Handbook of Translation and Social Practices - 2869339794

545,38 zł

Oxford Handbook of Translation and Social Practices Oxford University Press Inc

Książki / Literatura obcojęzyczna

The discipline of translation studies has gained increasing importance at the beginning of the 21st century as a result of rapid globalization and the development of computer-based translation methods. Today, changing political, economic, health, and environmental realities across the world are generating previously unknown inter-language communication challenges that can only be understood through a socially-oriented and data-driven approach. The Oxford Handbook of Translation and Social Practices draws on a wide array of case studies from all over the world to demonstrate the value of different forms of translation - written, oral, audiovisual - as social practices that are essential to achieve sustainability, accessibility, inclusion, multiculturalism, and multilingualism. Edited by Meng Ji and Sara Laviosa, this timely collection illustrates the manifold interactions between translation studies and the social and natural sciences, enabling for the first time the exchange of research resources and methods between translation and other domains' experts. Twenty-nine chapters by international scholars and professional translators apply translation studies methods to a wide range of fields, including healthcare, environmental policy, geological and cultural heritage conservation, education, tourism, comparative politics, conflict mediation, international law, commercial law, immigration, and indigenous rights. The articles engage with numerous languages, from European and Latin American contexts to Asian and Australian languages, giving unprecedented weight to the translation of indigenous languages. The Handbook highlights how translation studies generate innovative solutions to long-standing and emerging social issues, thus reformulating the scope of this discipline as a socially-oriented, empirical, and ethical research field in the 21st century.


Public Relations Theory - Application and Understanding - 2871903487

289,14 zł

Public Relations Theory - Application and Understanding John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

The comprehensive guide to applied PR theory in the 21st century Public Relations Theory explores the central principles and theoretical components of public relations and their practical applications in actual situations. This informative text helps readers to understand the concepts, approaches, and perspectives of PR theory and learn development methods, implementation strategies, management techniques, and more. Chapters written by recognized experts on each topic provide readers with knowledge on how, when, and why appropriate theories are applied. Focusing on how organizations and individuals integrate theory in a public relations framework, each chapter explains one function, explores its potential challenges and opportunities, provides an example of the function in practice, and offers discussion questions and additional reading suggestions. Unique in structure, this text arranges chapters by function, rather than theory, allowing readers to see how multiple theories can be applied to each public relations function and how theories can be used in different professional settings. Comprehensive treatment of topics including social and emerging media, globalization, public diplomacy, corporate and investor relations, and others ensures relevant and timely coverage of contemporary PR issues. * Demonstrates how public relations theory is applied in real-world practice * Illustrates how successfully applied public relations theories lead to positive outcomes * Discusses the relevance of public relations with accessible and engaging language * Offers multiple perspectives from leading international public relations scholars * Includes pedagogical tools including chapter discussion questions, practical examples, tables, and suggested reading lists Public Relations Theory: Application and Understanding is suitable for instructors and graduate and advanced undergraduate students in courses on public relations theory, as well as practitioners seeking further knowledge on the most current developments in the field.


Penicillin - 2822224035

77,14 zł

Penicillin Oxford University Press

Medycyna > English Division

Penicillin is the drug of the twentieth century. It was the first of the antibiotics that, for decades after the Second World War, underpinned a popular belief that infectious disease had at last met its match. With the emergence of 'superbugs' in recent decades these hopes have faded. Across the world, we are warned that widespread antibiotic abuse will inexorably erode the drugs' efficacy and our own earlier confidence in them. Penicillin pulls these different but conjoined stories into a compelling narrative spanning the second half of the twentieth century. Using a wealth of new research, Robert Bud sets the discovery and use of penicillin in the broader context of social and cultural change across the world. He examines the drug's critical contributions to medicine and agriculture, and he investigates the global spread of resistant bacteria as antibiotic use continues to rise. Clearly written and highly topical, his book will be of great interest to historians, scientists, and anyone wishing to understand penicillin's seismic impact on modern life. [A] Terrific book. History of Philosophy and Life Sciences ...very impressive. The Journal of BJHS ...well written and based on outstanding research. Journal of the Historical Association entensively researched and gripping enjoyable read...the story unfolds like a political thriller; the plot just as thrilling as the best fiction. Dr Tina Matthews, The Bulletin of The Royal College of Pathologists Bud has an engaging and flowing style that allows him to tell the story in a thorough yet gripping way. This is a scholarly but very readable book; Bud's long-standing interest in the history of penicillin clearly shows in the depth and thoroughness of his analysis. Stuart Anderson, Notes and Records of the Royal Society, 62, 335-336 A thorough and approachable review...a fascinating story. His prose is...precise and eminently authoritative. His data is superbly referenced. John Dwyer, Times Literary Supplement ...a fascinating overview of the development and marketing of penicillin. Allen F Shaughnessy, British Medical Journal ...a compelling perspective on the achievements of 20th-century medicine, and how they have given rise to new challenges for the 21st. Jon Turney, THES [An] insightful and thorough history. Financial Times This is a serious and thorough text from OUP, with a number of important messages for doctors and patients alike. Dr Jeremy Sager, Univadis Review ...a story full of human interest that general readers will enjoy. Hugh Pennington, Nature A highly detailed account of how we arrived at what may be the threshold of a post-antibiotic age, containing a wealth of medical and social history. Jo Whelan, New Scientist This extremely well-written and exhaustively researched book is invaluable in understanding the story of penicillin I. Richman, Choice Reviews Online Bud's volume offers much food for thought. The Lancet ...a well-done, throughly researched documentary. Christopher Lawrence ISIS ...of interest to historians, scientists and anyone wishing to understand penicillin's impact on modern life. CABI


Dziecięce sprawy czyli jak sobie radzić na co dzień i od święta - Joanna Krzyżanek - 2836961423

15,80 zł

Dziecięce sprawy czyli jak sobie radzić na co dzień i od święta - Joanna Krzyżanek

Książki & Multimedia > Książki

Opis - Druga część ulubionej przez dzieci i cenionej przez nauczycieli książki o rodzinie Wafelków ("Dobre maniery, czyli savoir-vivre dla dzieci") Joanny Krzyżanek, autorki znanych serii o Cecylce Knedelek, Kurze Adeli i wielu innych niezwykle sympatycznych książek dla dzieci. "Dziecięce sprawy, czyli jak sobie radzić na co dzień i od święta" to książka, która uczy i bawi. Poprzez zabawne opowiadanka i humorystyczne kolorowe ilustracje dziecko dowiaduje się i przyswaja mnóstwo wiedzy, wartości i przydatnych w życiu umiejętności. - Ile powinien ważyć plecak ucznia i przedszkolaka? - Co powinno znaleźć się w śniadaniówce każdego ucznia? - Dlaczego nie należy się garbić? - Dlaczego powinniśmy jeść kiełki i nasiona? - Co zrobić, by poprawić koncentrację? - Czy robienie ściąg jest pożyteczne? - Co to jest współpraca? - Czy czyściochy mogą być brudne? - Co to są rozpraszacze? - Czy pomaganie jest przyjemne? Nazwa - Dziecięce sprawy czyli jak sobie radzić na co dzień i od święta Autor - Joanna Krzyżanek Oprawa - Twarda Wydawca - Publicat Kod ISBN - 9788327101587 Kod EAN - 9788327101587 Rok wydania - 2015 Język - polski Tłumacz - 26055,brak; Seria wydawnicza - Centrum edukacji dziecięcej Format - 21.5x30.0cm Ilość stron - 48 Podatek VAT - 5% Premiera - 2016-03-30


What is Anthropology? - 2873989668

105,77 zł

What is Anthropology? Pluto Press

Książki / Literatura obcojęzyczna

Leading anthropologist Thomas Hylland Eriksen shows how anthropology is a revolutionary way of thinking about the human world. Perfect for students, but also for those who have never encountered anthropology before, this book explores the key issues in an exciting and innovative way. Lucid and accessible, What is Anthropology? draws examples from current affairs as well as previous anthropological studies. He looks at the history of anthropology, its unique research methods and some of its central concepts, such as society, culture and translation. This second edition contains a new introduction, as well as updates throughout. New content includes discussions about Brexit, the rise of the populist Right in Europe, the anthropology of climate change and social media. What is Anthropology? shows in persuasive ways why anthropology is a fundamental intellectual discipline, perhaps more so in the 21st century than ever before.


Herodotus Encyclopedia - 2875134458

2797,10 zł

Herodotus Encyclopedia John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

Provides a comprehensive gateway to Herodotus' Histories, the story they tell, and the world in which they were writtenThe first work of its kind, this book offers students and faculty of all levels an easy-to-use, up-to-date reference tool on Herodotus of Halicarnassus (the "Father of History") and provides Herodotean scholars with a collection of important strands of recent work. Topics include the debt of Greek historical writing to epic poetry (and other genres); narratological analysis of the text; Herodotus' position vis-


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