Social Computing and Social Media. Applications and Analytics: 9th International Conference, Scsm 2017, Held as Part of Hci International 2017, Vancou

Książki

Sklep: KrainaKsiazek.pl

Learning Social Media Analytics with R Packt Publishing Limited

Książki / Literatura obcojęzyczna

Sklep: Libristo.pl

Big Data Analytics Using Splunk: Deriving Operational Intelligence From Social Media, Machine Data, Existing Data Warehouses, And Other Real-time Stre

Książki Obcojęzyczne>Angielskie>Computing & information technology>Databases>Data capture & analysis

0x0080910f00000000

Sklep: Gigant.pl

Python Social Media Analytics

Książki

Sklep: KrainaKsiazek.pl

Social Media Analytics Complete Self-Assessment Guide

Książki

Sklep: KrainaKsiazek.pl

Human-Centered Social Media Analytics

Książki

Sklep: KrainaKsiazek.pl

Learning Social Media Analytics with R

Książki

Sklep: KrainaKsiazek.pl

Cyber Security and Social Media Applications Springer, Berlin

Książki / Literatura obcojęzyczna

This book offers an excellent source of knowledge for readers who are interested in keeping up with the developments in the field of cyber security and social media analysis. It covers the possibility of using augmented reality to monitor cyber security feeds in a multitasking environment. It describes a real-time scheduled security scanner. E-commerce concept labeling is tackled by introducing a lightweight global taxonomy induction system. Blogsphere analytics and online video narratives and networks are explored. The effect of global and local network structure, credibility based prevention of fake news dissemination, and detection of trending topics and influence from social media are investigated.This book helps the reader in developing their own perspective about how to deal with cyber security and how to benefit from the development in technology to tackle cyber security issues. The reader of this book will realize how to use various machine learning techniques for tackling various applications involving social medial analysis.

Sklep: Libristo.pl

Advanced Web Metrics with Google Analytics 3e John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

Get the latest information about using the #1 web analytics tool from this fully updated guide Google Analytics is the free tool used by millions of web site owners to assess the effectiveness of their efforts. Its revised interface and new features will offer even more ways to increase the value of your web site, and this book will teach you how to use each one to best advantage. Featuring new content based on reader and client requests, the book helps you implement new methods and concepts, track social and mobile visitors, use the new multichannel funnel reporting features, understand which filters to use, and much more.Gets you up and running with all the new tools in the revamped Google Analytics, and includes content requested by readers and users especially for new GA users Covers social media analytics features, advanced segmentation displays, multi-dashboard configurations, and using Top 20 reports Provides a detailed best-practices implementation guide covering advanced topics, such as how to set up GA to track dynamic web pages, banners, outgoing links, and contact forms Includes case studies and demonstrates how to optimize pay-per-click accounts, integrate AdSense, work with new reports and reporting tools, use ad version testing, and more Make your web site a more effective business tool with the detailed information and advice about Google Analytics in Advanced Web Metrics with Google Analytics, 3nd Edition .

Sklep: Libristo.pl

People Analytics & Text Mining with R INDEPENDENTLY PUBLISHED

Książki / Literatura obcojęzyczna

You don't need to buy expensive statistical software like SPSS. This book teaches you R (R can be downloaded for free), People Analytics, Social Media Analytics, d104 Mining and Sentiment Analysis. It is written for people with absolutely NO know

Sklep: Libristo.pl

Marketing Analytics - Data-Driven Techniques with Microsoft Excel John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

Helping tech-savvy marketers and data analysts solve real-world business problems with Excel Using data-driven business analytics to understand customers and improve results is a great idea in theory, but in today's busy offices, marketers and analysts need simple, low-cost ways to process and make the most of all that data. This expert book offers the perfect solution. Written by data analysis expert Wayne L. Winston, this practical resource shows you how to tap a simple and cost-effective tool, Microsoft Excel, to solve specific business problems using powerful analytic techniques--and achieve optimum results. Practical exercises in each chapter help you apply and reinforce techniques as you learn.Shows you how to perform sophisticated business analyses using the cost-effective and widely available Microsoft Excel instead of expensive, proprietary analytical tools Reveals how to target and retain profitable customers and avoid high-risk customers Helps you forecast sales and improve response rates for marketing campaigns Explores how to optimize price points for products and services, optimize store layouts, and improve online advertising Covers social media, viral marketing, and how to exploit both effectively Improve your marketing results with Microsoft Excel and the invaluable techniques and ideas in Marketing Analytics: Data-Driven Techniques with Microsoft Excel.

Sklep: Libristo.pl

Python Data Analytics Springer, Berlin

Książki / Literatura obcojęzyczna

Explore the latest Python tools and techniques to help you tackle the world of data acquisition and analysis. You'll review scientific computing with NumPy, visualization with matplotlib, and machine learning with scikit-learn. This third edition is fully updated for the latest version of Python and its related libraries, and includes coverage of social media data analysis, image analysis with OpenCV, and deep learning libraries. Each chapter includes multiple examples demonstrating how to work with each library. At its heart lies the coverage of pandas, for high-performance, easy-to-use data structures and tools for data manipulationAuthor Fabio Nelli expertly demonstrates using Python for data processing, management, and information retrieval. Later chapters apply what you've learned to handwriting recognition and extending graphical capabilities with the JavaScript D3 library. Whether you are dealing with sales data, investment data, medical data, web page usage, or other data sets, Python Data Analytics, Third Edition is an invaluable reference with its examples of storing, accessing, and analyzing data.What You'll LearnUnderstand the core concepts of data analysis and the Python ecosystemGo in depth with pandas for reading, writing, and processing dataUse tools and techniques for data visualization and image analysisExamine popular deep learning libraries Keras, Theano,TensorFlow, and PyTorchWho This Book Is ForExperienced Python developers who need to learn about Pythonic tools for data analysis

Sklep: Libristo.pl

Cultural analytics. L'analisi computazionale della cultura Cortina Raffaello

Książki / Literatura obcojęzyczna

Come possiamo vedere un miliardo di immagini? Quali metodi analitici possiamo applicare alla sorprendente scala della cultura digitale

Sklep: Libristo.pl

Web Analytics 2.0 - The Art of Online Accountability and Science of Customer Centricity John Wiley & Sons Inc

Książki / Literatura obcojęzyczna

Adeptly address today's business challenges with this powerful new book from web analytics thought leader Avinash Kaushik. Web Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns, achieving optimal success by leveraging experimentation, and employing tactics for truly listening to your customers. The book will help your organization become more data driven while you become a super analysis ninja! Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

Sklep: Libristo.pl

Key Business Analytics PEARSON Education Limited

Książki / Literatura obcojęzyczna

Key Business Analytics will help managers apply tools to turn data into insights that help them better understand their customers, optimize their internal processes and identify cost savings and growth opportunities. It includes analysis techniques within the following categories: * Financial analytics - cashflow, profitability, sales forecasts * Market analytics - market size, market trends, marketing channels * Customer analytics - customer lifetime values, social media, customer needs * Employee analytics - capacity, performance, leadership * Operational analytics - supply chains, competencies, environmental impact * Bare business analytics - sentiments, text, correlations Each tool will follow the bestselling Key format of being 5-6 pages long, broken into short sharp advice on the essentials: * What is it? * When should I use it? * How do I use it? * Tips and pitfalls * Further reading This essential toolkit also provides an invaluable section on how to gather original data yourself through surveys, interviews, focus groups, etc.

Sklep: Libristo.pl